Which Bourbon Matches Your Personality? A Hilarious Guide to Your Perfect Pour

When you go to pick out a bourbon, you could do so based on tasting notes like “hints of leather and tater dust” but where exactly is the fun in that?  The real question of the day is, “which bourbon fits the chaotic, charming, occasionally questionable human being that you are?”  So, pour a glass, […]

Bourbonomics: Why Bourbon Prices Are Rising and What Influences the Cost

Understanding the Real Costs Behind Bourbon Pricing If you’ve ever stood in a liquor store, gazing at a wall of beautiful brownwater, thinking about why some bottles are priced like a casual pour and others seem to require a second mortgage, you’re not alone. Welcome to Bourbonomics—where today, we break down the economics of bourbon […]

Five High Proofers That Deliver

It’s no secret that as we mature in our bourbon drinking many tend to gravitate towards higher proof bourbons.  The kind of bourbons that tend to let you know that you’re drinking them with a hearty amount of burn – sorting those who can handle the heat from those who can’t.  I’m recalling a certain […]

Chasing Bourbon Unicorns: Seven Very Rare and Very Elusive Bottles

After a year of falling prices on the bourbon secondary market, falling to the tune of just over eleven percent over the course of 2024 according to the Bourboneur Secondary Market Index, low and behold rare bottles are still rare bottles and they still cost more than you or I will probably ever be willing […]

Bourbon’s Secret Ingredient: The Crucial Role of Water in Whiskey Making

As Jimmy Russell, Master Distiller at Wild Turkey once said, “water doesn’t just make the bourbon; it defines it.”  Water is the essence of life and certainly the lifeblood of bourbon.  This week we explore the role of water in bourbon making; from the limestone-filtered aquifers of Kentucky to the meltwater of the Rocky Mountains, […]

The 2025 Bourboneur Bucket List

For the nearly 436,000 of you who’ve joined us in some way, shape or form in the past year, thanks for drinking with us!  Cheers to you, and to the exciting news we have to share for the year ahead; more on that at the end of the post.   Last year at about this […]

Top 7 Bourbons of 2024

Every year countless bottles of coveted brownwater find their way into my garage bar speakeasy where they are opened and shared with friends, neighbors, and the occasional random stranger who’s riding by on a bike and like a moth to the flame is drawn to the sweet glow of perfectly backlit brownwater lining the walls […]

The Evolution of Bourbon Palates: Why Drinkers Crave Higher Proof

Bourbon is more than just a drink; it’s a journey of flavors, a dance of history, and a testament to craftsmanship. As bourbon enthusiasts delve deeper into this world, a fascinating trend emerges: a preference for higher proof bourbons. But why do seasoned bourbon drinkers often gravitate towards these bolder, more potent expressions? This blog […]